Using WordPress how to go from Zero to hero

 Imagine for a moment that you know nothing at all about the internet or how to create a web presence online.There are literally thousands of small business owners out there that would love to learn about how to create their own websites or train someone else how to do it for them.

WordPress is a core system that allows many different adaptations. 

It allows the client user to develop PHP based programming that enhances the operation of the website.

It is fairly complex and detailed however to make a long story short with the relatively low cost of outsourcing you can hire someone to do the more difficult things.

 

There are dozens of wordpress courses out there, you can purchase them from a cost of a few bucks to several hundred dollars, they all have one thing in common.

 

They do not provide in depth information that you should be aware of. 

It is not really the fault of the people who are trying to make a living selling these guides, because they really dont know any better most of the time they have just created using an outsourcing company.

They do not know how wordpress really works because they just use what they see and without knowing what makes wordpress do what it does on the outside from the inside you really cannot understand wordpress at all.

Once you take the time to understand what Google wants and you understand how wordpress works and you understand what the average wordpress user wants, then you can understand what is missing from wordpress.

That is what this website is all about, going beyond the first impression and moving toward real integration of technology and creating content that people want to read.

 

 

 

 

Google on the war path

Do small websites even have a chance in the new Brave Google world.

Will your website business be effected by the changes at Google?

Well, you have likely heard about how google has declared war on low quality websites, it remains unclear if that means smaller mom and pop websites or if they mean those types of websites that are employing tricks to reach the top of the search engines.   Either way, it would behoove an individual to seek out the truth, in order to fully understand how this new ruling effects the websites you operate.

If, Google has decided to terminate your website because it is considered of low quality because your a little fish in a big sea then perhaps it is time to stand in line at the food bank or are there other sources of traffic?

There  have been a few who are throwing up their hands and saying, “you know it is just not worth it”  After you factor in the cost of hosting, the cost of developing a website, the cost of software, the cost to design graphics, when you add it all up and you see that as a result google has not decided that all your hard work is of low quality.

You want to say, as compared to what, a team of developers that get paid millions of dollars to develop a website?

Sadly we cannot all afford to have a million dollar budget and to advertise on google adwords, but even if we did would it do any good?

In an ecomony where the average website costs, around 150.00 per year to maintain, is there a place in the economy for that poor website owner to make a dime?

Perhaps there is and perhaps it is not with google that you should be looking for that traffic and profit.

More and more small business owners are moving away from the behemoth, that is not supporting organic traffic to small business owners, when you think about it that way you have to wonder if this particular type of move may end up costing google far more in consumer clout than they ever thought it would.

No one knows for sure how all this will likely end up, one thing for sure is that there are going to be some changes, hopefully those changes will give the small business market a leg up, that would be what I would want to do, because for the last four years, grey hatters, and black hatters have made millions off the back of a lazy search engine.

Perhaps its time for google to go after the real market that supplies 90 percent of the services to real people all over the US, that is the small business market.