Using WordPress how to go from Zero to hero

 Imagine for a moment that you know nothing at all about the internet or how to create a web presence online.There are literally thousands of small business owners out there that would love to learn about how to create their own websites or train someone else how to do it for them.

WordPress is a core system that allows many different adaptations. 

It allows the client user to develop PHP based programming that enhances the operation of the website.

It is fairly complex and detailed however to make a long story short with the relatively low cost of outsourcing you can hire someone to do the more difficult things.

 

There are dozens of wordpress courses out there, you can purchase them from a cost of a few bucks to several hundred dollars, they all have one thing in common.

 

They do not provide in depth information that you should be aware of. 

It is not really the fault of the people who are trying to make a living selling these guides, because they really dont know any better most of the time they have just created using an outsourcing company.

They do not know how wordpress really works because they just use what they see and without knowing what makes wordpress do what it does on the outside from the inside you really cannot understand wordpress at all.

Once you take the time to understand what Google wants and you understand how wordpress works and you understand what the average wordpress user wants, then you can understand what is missing from wordpress.

That is what this website is all about, going beyond the first impression and moving toward real integration of technology and creating content that people want to read.

 

 

 

 

Creative Business ideas

There are many ways to promote and attract new business Video is one of the most powerful…

Getting the right look and feel is all you need to get your business on the right track.

Updating content

 managing your content is something you cannot afford to neglect.

Imagine what having great content is like.

  how often do you update your website?

How important is updating content online?

It could be more important than anyone ever realized.

People think that they understand but in reality, they really do not understand it at all…

  What if you only thought you knew what people wanted…

The average blog content should be updated,
every day, twice a day.

The thing is that most of the time it is not practical to update a website twice a day for one thing it takes a lot of work and effort to produce good content and that has made writing one of the most important things that a webmaster can do.

Content has become extremely important, not only the quality and the value of that content but also the freshness of that content.  In a day and age when Google dominates the search engine results, no one would have believed, that there would be a bing or that yahoo and bing might one day combine forces to perhaps make a big dent in the google monopoly.

People started getting tired of results that did not match up with what they were looking for.

Bing saw this as an opportunity to provide better results without all the advertising and distractions, and yet they have not really made a big difference, at least so far, they still are trying to take more from google, and that is why google started making changes in the way that they produce results for searchers, however has it worked?

 

 

 

WordPress getting started

One of the most important things you can do for your peace of mind and your business is to correctly install wordpress from the beginning.

What if you got bad advice about building a home on a poor foundation, that would be bad, the same might be said of creating an installation of wordpress on a bad foundation.

Manual installation is the only way to install wordpress that will help you develop your website in the best way possible.

Lately there have been a fair few so called Gurus, out there that are giving out some very bad advice.

They are people who claim to be experts yet they know little or nothing about L.A.M.P

 

I find this not only a diss-service to their customers but an offense to the profession of programming and logic.

The truth is that unless you are the one who is actually installing your wordpress installation and not an automated scripting agent, you are going to have some kind of problem in the future including getting hacked.

I see people all the time telling the same story, help I got hacked, the first thing I ask them is did you manually install this software, and they always say no I used the automated installing script.

There are a number of good reasons why this is not a good idea and

 

It does take a little time to learn how to do it and you may have a little difficulty but the more you do it the easier it will become.

You can learn more about how to correctly install wordpress to reduce your risk in getting hacked by visiting

 

In many ways, life is filled with surprises but when it comes to wordpress it really does not have to be that way at all.

Learning how to install wordpress manually really is the best thing you can do for your sanity.

 

 

 

Advertising on Google?

Google is one of the larger search engines online…

Can you trust that advertising on Google is safe for both parties?

That is a very good question one that allegedly Google would prefer that you not ask.

If Google cannot be trusted to deal honestly with its publishers, how can you as an advertiser expect to be treated any differently…

Think about that for a moment or two.

There are many indications (allegedly) that Google may be playing fast and loose with Publishers…

There are thousands of complaints all over the internet yet Google appears to not care...

If Google is treating the very people that have helped to make google such a success how to you think they will treat your company and your business…

That is something that you should really know the answer to, because you know that if you cannot trust a business partner, how can you rely upon them when the time comes that you need them, will they be there for you or will they have a phone recording that says, sorry, but we have outsourced all our phone support options to other nations, (allegedly) that do not really speak English, but you knew that when you join our program, have a nice day now.

 

The thing you need to know is that if Google allegedly treats its consumers badly, then it will eventually reflect back on your business, that is likely the number one reason why you should make arrangements to X out Google…

Adsense Class Action Against Google?

Have you been ripped off, (allegedly)

by Google?

 

Has Google Taken your money…

Four things you should know

There are many more things that you should be aware of when
developing wordpress websites.
These four are important to your
wordpress websites success.

There are literally thousands of wordpress websites all competing for the same or some of the same niches.

1. Why your website must be different and unique.

2. What Pattern recognition software means to your websites success.

3. Updated content makes a huge difference to how your website is listed in the search engines.

4. Quality content and why it is the most over looked venue for bringing in new customers to your business.

Developing a website is not as easy as paying a small monthly fee for hosting or as easy as uploading a few HTML file or PHP file and clicking a few buttons, while it may seem that way when your looking at some advertising aimed at the non technical crowd, you might have seen that same advertising where they show you a nice website and say its easy and its only $4.95 per month, well yes, I suppose it is easy but it also does not work.

In the end if you purchase a $4.95 cent website, that is  what you will get a $4.95 cent website.

Lets talk about why your website must be different and unique not like thousands of other websites.

People want different, they want something that provides a great user experience, and they want something that others may not even know exists.

This is why your website should be different and unique because if people have a choice which one do you think they will choose, the millions of websites that all look the same or the few websites that make a unique presentation and provide a unique experience.

Pattern Recognition and what it can mean to your website.

What does pattern recognition have to do with how successful you website might become?

Simple, it is what drives many of the larger search engines, patterns are everywhere, everything you do and everything you see leaves behind a pattern.

That pattern is what Google looks at when it begins to decide how important your website should be in the search engines.

SEO keywords

Developing keyword content and how it effects your website.

SEO, or Search Engine Optimization, is one of the most important things you can do for your website but do you really know what it is and how to get it because you cannot find this at your local walmart.

Well it believes in you and it changes so quickly that it would literally make your head spin around like the exorcist.

Can you really get more Search Engine exposure for your website.

There are some SEO companies out there that do nothing but fill your head full of what they think you want to hear and they often over charge and under deliver on services.

Perhaps you have heard all about how you can target SEO valued key words in your website and in your content.

Creating SEO optimized content is really not that difficult, the hardest thing is to pick and choose the best keywords for your targeted niche and to develop those keywords from a consistent data source.

Keywords are a fickle bunch and by that I mean keywords change and they change fast, just because someone does a search for one word last month does not mean that they anyone is trying to find that keyword right now.

When you first begin to develop content for your wordpress website you should carefully consider the best keywords to use, simply because using old outdated keywords is not going to help your website get the traffic it needs in order to be successful.

 

 

 

Subscription to content…

Creating content has just become 1000 percent more profitable.

 

If you have been watching how the internet has been developing over the last few years you know that every year, around the first two months of the year, new technology is revealed that usually causes a buzz.

Everything is about to change and if you are not aware of that change you may be left behind.

Life is about change yet most people do not want to change, after all it is difficult to change.

Most change is forced upon us because we get too comfortable in living life as it is.

So Why is Subscription content dying a languishing death?

This is a question that many a Guru would like to understand better, if they did they would likely design their products differently, however, the problem exists in such magnitude that it is impossible to deny.

Subscriptions to content always fails in the long run.

Why is it that membership websites fail?

One of the most important things you can do for your website is to develop content, and update that content on a regular basis.

This is a big subject more so with the recent huge launch and apparent (alleged) failure of said launch.

The art of subscription retention is a difficult thing, in fact in many ways it is an impossible option to maintain.

Retention is one of the most difficult aspects of just about any large business or corporate network.

It is the art of maintaining a force in a constant direction.

The idea here is a simple one, this is your basic physics problem, as proved by most physicists, perpetual motion is a myth.

It simply does not exist, you can help it along, perhaps even add some magnetic fields to improve your dynamics, but in the end motion is contingent on a sustained path and force driving that path, and the subscription model, for web services simply has failed, even Amazon will tell you that much just have a look at the forums and you will see what we say.

So, is there a way, well in a word No, there is no way, but you can merely extend the time that the subscription lasts.

Eventually what goes up must come down.

It is as simple as that the law of Internet Gravity, says that what goes up must come down, that is why this latest and greatest Guru Launch of good ol unkie Andy will fail, for the very obvious reason that it is a revenue based on the wrong model, any MB, will tell you that you cannot base your main revenue stream on selling to the wholesale market.

Sadly, this is no different than any of the other incarnations of the past that have also failed.

One of the reasons why is that we are human, this is something that cannot be avoided, however,

we can guard against this type of behavior.

original content

The Value of Content just went up…

Developing real content for the new era in Search engine results.

What you may not know about SEO and Google could be killing your website.

This website exists to help communicate the importance of developing original content that will attract organic website traffic.

It is a method of writing, blogging, posting, that has been developed by experienced writers to help you get the most out of your content.

Over the last six months we have been focusing on a method of writing that would produce good results over time.

It does require work, however, it can be done and there are tools to help you develop that content faster and with more precision than you might think. Google issued a challenge to website owners, that challenge is to create more original content and less low value content, which means a little more work on you part, however, you can do this if you really want to develop good content it is not that difficult.

One of the big challenges facing the wordpress website builder and owner is the idea that you can get a free lunch.

There is no free lunch, that is why so many that try to get ahead in google fail to continue to achieve success online.

These are what we call short cuts or tricks that tend to work for a very short time, however many so called, SEO gurus use this to trick people into buying a particular product or service with the promise that they will achieve great SEO results.

Sadly this is far from the truth.

In one of the most heart breaking examples was a fantastic website that still get huge amounts of traffic, from many different search engines.
Except Google, we hired an unknown SEO agent to do some work, for us and over time we paid a sum of money for the work they did and the result was frankly horrible, we were de-indexed by google.  We asked them what we could do to fix the issue and never received a reply, we tried everything we could do to try and get it right, but still no result, that website is still de-indexed at google yet we receive over one million hits per month from many other search engines online we provide good clean content all original.

So in effect we are being punished for a mistake someone else made while working for us.

Apparently there is no reprieve even when they claim that you can submit for reconsideration, it has not resulted in any meaningful communication between us and google, on this one website, we have no idea why they have not indexed this website it is a great website, full of exceptional content, so be careful who you choose to do work for you because apparently google does not forgive nor do they communicate with anyone for any reason.